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Subject
Category
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Publication Schedule
Open Access
Year
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Digital Marketing Applications
©2019 Edited Collection -
Marketing in the Digital Era
©2018 Edited Collection -
The Creation of an Avant-Garde Brand
Heiner Müller’s Self-Presentation in the German Public Sphere©2023 Monographs -
Urban and Rural China
©2023 Monographs -
Consumption Choices
The effects of food production, markets and preferences on diets in India©2019 Thesis -
Reimagining Kenyan Cinema
©2022 Monographs -
To Understand the Future Management: Managing through Digital Transformation
©2021 Edited Collection -
Culture’s Influence on the Websites of German and Chinese Companies
An Analysis of Cultural Diversity on the Internet©2022 Thesis -
Respectable Professionals
The Origins of the Liberal Professions in Nineteenth-Century Spain©2022 Edited Collection -
On the Persistence of Relationship Banking within a Bank-Based Financial System
Post-Crisis Evidence from German SMEs©2020 Thesis -
New Trends in Banking and Finance
©2019 Edited Collection -
Shopper Behavior at the Point of Purchase
Drivers of In-Store Decision-Making and Determinants of Post-Decision Satisfaction in a High-Involvement Product Choice©2016 Thesis -
Beyond Ethical Consumption
Religious-like behaviours and marketing habits for fervid attachment to brands, shopping limerence, political fanaticism©2016 Monographs -
Current Trends and Practices in Tourism
©2023 Edited Collection -
The Boom & The Boom
Historical Rupture and Political Economy in Contemporary British and Chinese Science Fiction©2024 Monographs -
Dynamics of International Tourism: Contemporary Issues and Problems
©2021 Edited Collection -
Digital Transformation in Business (theory/practice)
©2020 Edited Collection