@book { TheConvergenceCrisis,
    title = "The Convergence Crisis",
    subtitle = "An Impending Paradigm Shift in Advertising",
    author = "Joanna L. {Jenkins}",
    year = "2015",
    publisher = "Peter Lang Verlag",
    address = "New York, United States of America",
    doi = "10.3726/978-1-4539-1489-2",
    url = "https://www.peterlang.com/document/1051527"
}