Magazines
A Complete Guide to the Industry
©2006
Textbook
VIII,
214 Pages
Series:
Media Industries, Volume 2
Summary
Here is a concise overview of everything you want to know about the magazine production process, from the conception of article ideas through printing and distribution. Looking at magazine publishing from the «micro» view – individual magazines – to the «macro» view – industry trends, history, and issues – this book contains chapters on how to launch a new magazine and write a business plan.
Magazines: A Complete Guide to the Industry is ideal for students in magazine editing, management, and publishing courses; entrepreneurs who want to launch a new magazine; or magazine staff members who are new to the industry.
Magazines: A Complete Guide to the Industry is ideal for students in magazine editing, management, and publishing courses; entrepreneurs who want to launch a new magazine; or magazine staff members who are new to the industry.
Details
- Pages
- VIII, 214
- Publication Year
- 2006
- ISBN (Hardcover)
- 9780820488356
- ISBN (Softcover)
- 9780820476179
- Language
- English
- Keywords
- Magazin (Zeitschrift) Zeitungsherstellung Magazine industry Publishing Magazine Magazine management Economic
- Published
- New York, Bern, Berlin, Bruxelles, Frankfurt am Main, Oxford, Wien, 2006. VIII, 214 pp., num. tables
- Product Safety
- Peter Lang Group AG